How do you get the creative juices flowing? Where do you find the greatest sources of inspiration for coming up with creative ideas to solve business or marketing challenges?

Most likely, they don't come while sitting at your cubical or in a conference room full of Panera Bread lunch catering, sticky notes and lame slide decks.

Here are five tips from Founder, Tim Norris on getting out of the corporate box in order to think outside the box. Check it out. Share your thoughts and what helps you create creative space.

Demand generation has become too disconnected from real business outcomes, driven by vanity metrics and ineffective strategies. To align marketing with actual revenue goals, demand generation should be placed under the Chief Revenue Officer (CRO), where it can focus on pipeline, closed deals, and sales accountability. Brand building remains a crucial function for marketing, but it shouldn't be confused with demand generation.

Is your product story a Hollywood blockbuster or box office dud?

Let’s break down the key storytelling elements that captivate your target customers. Learn how to captivate them as the hero, overcome obstacles, and guide them to a triumphant transformation with your product. Lights, camera, action—it's time to create unforgettable brand narratives that drive engagement and sales.

In Product Marketing, articulating our role isn't always straightforward. Reflecting on a recent convo with a fellow product marketer over wine and cheese, a new perspective came to light. Are we just corporate influencers? I'd love to hear your thoughts on the complexities of what it means to be a product marketer.